San Francisco Bay Area

The Bay Area supplies the rails: YouTube in San Bruno, Twitch at 350 Bush Street, Patreon, Substack and Clubhouse in San Francisco, Google and Andreessen Horowitz on the Peninsula, Streamlabs and Index Ventures. Twitch's 2023 and 2024 layoffs of about 900 people and Patreon's 2022 cuts are the local job losses of the creator downturn.

Open in the map How the metros compare

41 nodes

• 2005FacebookSocial network, Meta PlatformsAttention
• 2005LinkedInProfessional network, Microsoft ownedAttention
• 2005YouTubeVideo platform, Google ownedAttention
• 2010InstagramPhoto and short video platform, Meta ownedAttention
• 2011TwitchLive streaming platform, Amazon ownedAttention
• 2013PatreonMembership platform, creator subscriptionsAttention
• 2015Kinda FunnyCreator owned games media companyAttention
• 2015VesselEarly access subscription video platformAttention · closed
• 2017SubstackNewsletter and subscription publishing platformAttention
• 2020ClubhouseSocial audio appAttention
• 2005Google AdSenseAd network and the payment rail behind YouTube payoutsIntermediaries
• 2007YouTube Partner ProgramAd revenue share program, the original creator payout railIntermediaries
• 2011Spring (Teespring)Creator merch platform, Amaze ownedIntermediaries
• 2012Tribe DynamicsEarned media value measurement, acquired by CreatorIQIntermediaries
• 2014StreamlabsStreaming software and tipping rail, Logitech ownedIntermediaries
• 2015Captiv8Influencer marketing platform, Publicis subsidiaryIntermediaries
• 2018StepYouth fintech app, acquired by Beast IndustriesIntermediaries
• 2019BeaconsCreator storefront and link in bio platformIntermediaries
• 2020StirCreator revenue splitting and payments toolIntermediaries · closed
• 2020YouTube BrandConnectYouTube's in house brand deal programIntermediaries
• 2021Meta creator bonuses and Reels PlayBonus programs on Facebook and InstagramIntermediaries
• 2024Monica KhanCreator economy executive and advisorIntermediaries
• 2011IpsyBeauty subscription company, creator founded, BFA IndustriesGoods
• 2019Forma BrandsBeauty holding company for Morphe, bankrupt 2023Goods
• 2019Madeby CollectiveBrand incubator inside Ipsy and BFA IndustriesGoods · closed
• 2020Item BeautyCosmetics brand, creator fronted, incubated by IpsyGoods · closed
• 2023Nex PlaygroundMotion gaming console, Dude Perfect licenseeGoods
• 2005SephoraPrestige beauty retailer, LVMH, US HQ San FranciscoPlaces
• 2006YouTube headquarters, San BrunoCorporate headquartersPlaces
• 2013Patreon headquarters, San FranciscoCorporate headquartersPlaces
• 2019Twitch headquarters, 350 Bush StreetCorporate headquartersPlaces
• 2005Founders FundVenture capital firmCapital
• 2005GoogleYouTube ownerCapital
• 2005Index VenturesVenture capital firm, Patreon Series A leadCapital
• 2005Silver LakePrivate equity firm, owner of Endeavor and WMECapital
• 2005Spark CapitalVenture capital firmCapital
• 2005TPG CapitalPrivate equity firmCapital
• 2005Viz MediaAnime and manga publisherCapital
• 2007TPG GrowthGrowth equity arm of TPG, San FranciscoCapital
• 2009Andreessen HorowitzVenture capital firmCapital
• 2011Slow VenturesVenture capital firm with a dedicated creator fundCapital