Alex Cooper
Podcaster, network and beverage founder · Los Angeles
- Founded
- 2018
- Entered
- 2018
- Placed at
- 2018: first documented activity
- Status 2026
- Active
- Metro
- Los Angeles
- Embeddedness
- 6 connections
- Confidence
- verified · strongest source primary or company
Method
Alex Cooper and Sofia Franklyn start Call Her Daddy in 2018 and Barstool Sports buys it within a month; downloads go from 12,000 to 2 million in two months. After the 2020 contract dispute she hosts alone. Spotify makes the show exclusive from July 21, 2021 for a reported $60 million over three years, and SiriusXM takes exclusive advertising, distribution and content rights from 2025 for a reported $100 million to $125 million over three years, announced August 2024. She founds the Unwell Network in 2023 with Matt Kaplan, signing Alix Earle in August 2023 and dropping her in February 2025, launches Unwell Hydration with Nestle at Target in January 2025 and Unwell Creative Agency in October 2025. Forbes puts her 2024 earnings at $32 million. In August 2026 WTSL, led by Patrick Whitesell, invests at a reported $500 million valuation.
Open on the map Directory Suggest a correction
The path: money and goods moving
- came out ofBarstool SportsBarstool buys Call Her Daddy in 2018 and Cooper leaves for Spotify in 2021.2018 to 2021
- ownsCall Her DaddyAlex Cooper founds Call Her Daddy in 2018 and keeps the IP through the Spotify and SiriusXM deals.2018 to present
- licensed toSpotifySpotify announces exclusivity on June 15, 2021, effective July 21, 2021, for a reported $60 million over three years, before Alex Cooper moves to SiriusXM for 2025.2021 to 2024
- ownsUnwellAlex Cooper co founds and owns Unwell with Matt Kaplan.2023 to present
- ownsUnwell HydrationUnwell Hydration launches at Target on January 1, 2025 with Nestle; Bloomberg reports in August 2026 that the beverage business is shutting down.2025 to 2026
- licensed toSiriusXMSiriusXM signs Alex Cooper on August 20, 2024 to a multi year deal reported at 125 million dollars, with exclusive content starting in 2025.2025 to present