Spotify
Audio and video streaming platform, Stockholm with US office in New York · Outside the United States
- Founded
- 2006
- Entered
- 2006
- Status 2026
- Active
- Metro
- Outside the United States
- Embeddedness
- 8 connections
- Confidence
- verified · strongest source primary or company
Method
Daniel Ek and Martin Lorentzon found Spotify in Stockholm in April 2006, launch in 2008, reach the US in July 2011 and list on the NYSE in April 2018. In February 2019 Spotify buys Gimlet and Anchor for a combined 337 million dollars, making Anchor its creator hosting rail. It licenses The Joe Rogan Experience in May 2020 for a reported 100 million dollars and renews in 2024 for a reported 250 million dollars, and signs Call Her Daddy in 2021 for a reported 60 million dollars. Spotify for Creators replaces Spotify for Podcasters in November 2024 and the Spotify Partner Program begins paying video podcasters on 2 January 2025 in the US, UK, Canada and Australia. Spotify turns its first annual profit in 2024 and reports 290 million Premium subscribers in February 2026.
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The path: money and goods moving
- acquiredSpotify for Creators (Anchor)Spotify buys Anchor in February 2019 alongside Gimlet for a combined 337 million dollars and turns it into Spotify for Creators.2019
- acquiredGimlet MediaSpotify announces on February 6, 2019 that it will buy Gimlet for 230 million dollars.2019
- licensed fromJoe RoganSpotify announces a multi year exclusive license on May 19, 2020, with the show arriving September 1, 2020, for a figure reported first at $100 million and later at $200 million; the February 2, 2024 renewal is multi year, non exclusive and reported at $250 million.2020 to present
- licensed toThe Joe Rogan ExperienceSpotify signs Rogan exclusively in May 2020 at a reported 100 to 200 million dollars and renews in February 2024 at a reported 250 million without exclusivity.2020 to present
- acquiredThe RingerSpotify agrees on February 5, 2020 to buy The Ringer for up to 196 million dollars in cash.2020
- licensed fromAlex CooperSpotify announces exclusivity on June 15, 2021, effective July 21, 2021, for a reported $60 million over three years, before Alex Cooper moves to SiriusXM for 2025.2021 to 2024
- licensed toCall Her DaddySpotify signs Call Her Daddy exclusively in June 2021 for a reported 60 million dollars.2021 to 2024
- licensed fromEmma ChamberlainAnything Goes becomes a Spotify exclusive in February 2023 and pauses in April 2026.2023 to 2026