Creator Economy MapThe Music Cities™ and BusinessFlare® · 2005 to 2026
Attention · creator

Ryan Trahan

YouTube creator, candy brand co owner · Sugar Land, Texas

Founded
2013
Entered
2013
Placed at
2013: first documented activity
Status 2026
Active
Embeddedness
2 connections
Confidence
verified · strongest source primary or company

Method

Ryan Trahan starts YouTube in 2013 in Sugar Land, Texas, co founds Neptune Bottle in 2016 and loses NCAA eligibility at Texas A&M in 2017 for promoting it. The 2022 penny challenge raises $1.38 million for Feeding America. On February 15, 2024 Joyride, the low sugar candy company founded by Tyler Merrick in 2022, relaunches with Trahan as chief creative officer; Sour Strips sell first on joyridesweets.com and reach Target in June 2024, then 1,300 Target stores, Whole Foods, CVS and Amazon. Joyride files a $30 million raise led by Aria Growth Partners in June 2025. The 2025 50 states in 50 days series raises $11.5 million for St. Jude by July 30, 2025. His equity stake in Joyride is not disclosed.

People: Ryan Trahan

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The path: money and goods moving

  • ownsJoyride SweetsTrahan becomes chief creative officer and reported co owner of Joyride on February 15, 2024 and its Sour Strips reach 1,300 Target stores in June 2024.2024 to present

Influence

  • copied byMrBeast (Jimmy Donaldson)Trahan's charity challenge series follow the MrBeast format of stunt plus giveaway, which the press notes; Trahan's own statement is not confirmed. (unverified)2022 to present
Sources (primary or company): en.wikipedia.org · prnewswire.com · nosh.com · tubefilter.com