Attention · creator
Jeffree Star
Beauty creator, cosmetics founder · Casper, Wyoming
- Founded
- 2006
- Entered
- 2006
- Placed at
- 2006: first documented activity
- Status 2026
- Active
- Embeddedness
- 4 connections
- Confidence
- verified · strongest source trade or financial press
Method
Jeffree Star builds a MySpace following in 2006, releases Beauty Killer in 2009, leaves music in 2013 and founds Jeffree Star Cosmetics in November 2014 with velour liquid lipsticks, self funded. Morphe carries the line in its stores from 2018 and Forbes reports $18 million in 2018 YouTube income. The Conspiracy palette with Shane Dawson sells out in November 2019. Morphe drops him in July 2020 after the Dawson controversy. He moves to Casper, Wyoming in 2020, where he runs Star Yak Ranch, and the cosmetics business ships from there.
People: Jeffree Star
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The path: money and goods moving
- ownsJeffree Star CosmeticsStar founds the brand in November 2014 with his remaining savings and opens its first retail store, selling makeup and yak meat, in Casper, Wyoming in July 2023.2014 to present
- ownsKiller MerchStar is co owner of Killer Merch.2014 to present
- stocksMorpheMorphe stocks Jeffree Star Cosmetics from 2018 and drops the brand in July 2020. (partly verified)2018 to 2020
- came out ofShane DawsonDawson's 2018 documentary series leads to the joint Conspiracy palette and Morphe's 2020 exit from both.2018 to 2020