Creator Economy MapThe Music Cities™ and BusinessFlare® · 2005 to 2026
Attention · creator

Bethany Mota

Haul creator, jewelry founder · Los Angeles

Founded
2009
Entered
2009
Placed at
2009: first documented activity
Status 2026
Active
Metro
Los Angeles
Embeddedness
3 connections
Confidence
verified · strongest source primary or company

Method

Bethany Mota starts Macbarbie07 in 2009 in Los Banos, California with haul videos and earns about $40,000 a month by January 2014 through the StyleHaul network. Aeropostale launches her clothing line in December 2013, the first big retail line for a YouTube creator, but Forbes reports it underperforms and the retailer has little to show by mid 2014. She competes on Dancing with the Stars in 2014 and co founds the jewelry line Atom & Matter in 2019.

Open questions: The claim that Forbes reported the Aeropostale line underperforming by mid 2014 was not retrieved; only the launch release and WWD launch coverage were found.
People: Bethany Mota

Open on the map Directory Suggest a correction

The path: money and goods moving

  • ownsBethany Mota for AéropostaleAeropostale launches Mota's line in December 2013 and Forbes reports it underperforms.2013 to 2016
  • licensed toBethany Mota for AéropostaleAeropostale launches Mota's exclusive collection in its stores and online on December 8, 2013 at $5 to $78, with drops planned through 2014.2013 to 2016

Representation, events, tools

  • atPlaylist LivePlaylist Live is the East Coast meet up circuit for the 2013 to 2015 YouTube generation that Bethany Mota headlines. (partly verified)2013 to 2015
Sources (primary or company): en.wikipedia.org · prnewswire.com · wwd.com