Places · eventpartly verified
Beautycon
Beauty creator festival · Los Angeles
- Founded
- 2013
- Entered
- 2013
- Status 2026
- Active
- Metro
- Los Angeles
- Embeddedness
- 1 connections
- Confidence
- partial · strongest source primary or company
Method
Beautycon begins in 2013 as a Los Angeles meetup for beauty YouTubers and under chief executive Moj Mahdara raises from Hearst and Bethany Mota before a 9 million dollar Series A in March 2017 from A+E Networks, Live Nation and Main Street Advisors, running festivals in Los Angeles, New York and London. It lays off staff in 2020 when live events stop, and Richelieu Dennis's Essence Ventures acquires it. As of 2026 Beautycon sits in Sundial Media & Technology Group's portfolio with Essence, Refinery29 and Afropunk, and beautycon.com's latest listed event is 2023.
Open questions: The Essence Ventures acquisition year, the 2022 relaunch and any 2024 to 2026 festival could not be confirmed; the site's last listed event is 2023.
People: Moj Mahdara, Richelieu Dennis
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The path: money and goods moving
- backed byHearstHearst is a pre Series A backer of Beautycon Media alongside Bethany Mota; the amount is not disclosed. (partly verified)2014