Creator Economy MapThe Music Cities™ and BusinessFlare® · 2005 to 2026
Places · venuepartly verified

100 Thieves Cash App Compound

Esports and apparel headquarters, Culver City · Los Angeles

Founded
2020
Entered
2020
Status 2026
Active
Metro
Los Angeles
Embeddedness
1 connections
Confidence
partial · strongest source trade or financial press

Method

100 Thieves opens the Cash App Compound in Los Angeles on January 23, 2020, a 15,000 square foot building with esports training rooms, streaming studios, apparel design offices, headquarters and a retail storefront, named under what it calls the most comprehensive sponsorship in esports. It is funded by 60 million dollars of venture capital from Drake, Scooter Braun, Dan Gilbert and Sequoia, with a later round reported at a 460 million dollar valuation in December 2021. Layoffs follow in 2022 and 2023 and the Higround keyboard and Juvee drink units are spun out; Higround still sells 100 Thieves Team Issue keyboards through Best Buy in 2026. Whether the organization still occupies the building is unconfirmed.

Open questions: The Culver City location, the December 2021 valuation and the dated layoff rounds are not in a retrieved source.
People: Matthew Haag, John Robinson

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Representation, events, tools

  • hosts100 Thieves100 Thieves opens its 15,000 square foot Cash App Compound in Culver City in 2020.2020 to present
Sources (trade or financial press): en.wikipedia.org · tubefilter.com · bestbuy.com