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Intermediaries · media company

Offbrand

Creator owned games publisher, events arm closed · Los Angeles

Founded
2022
Entered
2022
Status 2026
Active
Metro
Los Angeles
Embeddedness
1 connections
Confidence
verified · strongest source trade or financial press

Method

Ludwig Ahgren, Nick Allen, Nathan Stanz and Brandon Ewing found Offbrand in September 2022 as a studio that makes game shows and events for creators, starting with Juiced hosted by xQc on Twitch on September 30, 2022. It adds Offbrand Games, a publishing arm, in 2024 and its first title Rivals of Aether 2 tops the Steam sales chart in October 2024. On December 18, 2024 Offbrand closes its events production branch, citing the effort each event demands, thin creator demand and a reported 3 million dollar accounting hole, and pays two months of severance. The games publishing business continues as the company's focus.

People: Ludwig Ahgren

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  • owned byLudwig AhgrenLudwig co founds Offbrand in September 2022 and closes its events branch in December 2024; the games publishing arm continues.2022
Sources (trade or financial press): en.wikipedia.org · tubefilter.com · tubefilter.com · tubefilter.com